Selling a $30M home in Malibu Takes A Little Hollywood Magic.
And A Few Developers From Burbank.
Along with a Hollywood production company and director to create a story around your Malibu location. Simple!
Working with boutique production house Hello! on behalf of Staats & Co., we helped bring director Graham Henman's short The Spider and the Fly to life in the form of an iPad application. Ten iPads, each preloaded with the app and film, were given out to discerning clientele.
The app offers a virtual tour of the home, floor plans, local venues of note, and breathtaking footage of the entire Carbon Mesa property. A special message from the home's owner DeeAnna Staats wraps up this unique approach to marketing premiere real estate.
Initially intended for specific buyers, the app was then released on iTunes. Due to the uniqueness of the promotion, the home and app have received a lot of media attention, being featured on E! News as well as in Wired and Mashable. Download the app here.
Client Work. Lab Work. Nothing but the good stuff:
Rethinking Music Distribution
We worked with one of the world’s most digitally savvy bands in Nine Inch Nails. To deepen the connection with their ravenous fans, and forge an unbreakable bond, we created and developed several experiences for them.We worked with Trent and Nine Inch Nails to reinvent music distribution.